Choice dating service

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According to the communication theory of uses and gratifications, an increasing number of individuals are looking to the Internet and social media to fulfill cognitive, affective, personal integrative, social integrative, and tension free needs.With Internet technology as a supplement to fulfill needs, it is in turn affecting every day life, including relationships, school, church, entertainment, and family.Several websites are beginning to tap into the power of the social networking model for philanthropy.Such models provide a means for connecting otherwise fragmented industries and small organizations without the resources to reach a broader audience with interested users.Rob Cover argues that social networking's foundation in Web 2.0, high-speed networking shifts online representation to one which is both visual and relational to other people, complexifying the identity process for younger people and creating new forms of anxiety.

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Orkut became the first popular social networking service in Brazil (although most of its very first users were from the United States) and quickly grew in popularity in India (Madhavan, 2007).Studies have indicated that how a person chooses to use social networking can change their feelings of loneliness in either a negative or positive way.Some companies with mobile workers have encouraged their workers to use social networking to feel connected, educators are using it to keep connected with their students and individuals are benefiting from social networking to keep connect with already close relationships that they've developed under circumstances that would otherwise make it difficult to do so.have noted that the term "social" cannot account for technological features of the social network platforms alone.Hence, the level of network sociability should determine by the actual performances of its users.

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